REthink Blog

Low Housing Inventory, High Homebuyer Anxiety

In a statement released by the National Association of Realtors, Chief Economist Lawrence Yun says that “a major housing shortage exists in this country.” Although housing inventory in the U.S. has been on a steady decline for the past five years, it reached a new low this spring. Especially when it comes to starter and

Must-Attend RES Real Estate Conferences for 2017

Looking to network with leading agents and brokers around the nation? Interested in hearing exclusive content from some of the biggest powerhouses in RE? Want to be in the know about the latest trends and technologies transforming the industry? If you answered “yes” to any of the above, here are the ten “must-attend” conferences for

The Mysterious Millennial Homebuyer

  Millennials have developed a reputation for being disinterested in purchasing luxury items. Instead of investing in high-end products, these consumers – ages 20-36 – prefer services that provide them with access to products without the burden of ownership. This behavior is exemplified by the growing popularity of apps like Uber or Lyft, which have

Residential Real Estate and the VR Revolution

VR is transforming the landscape of industries across the globe – the real estate industry is no exception. Over the past few years, VR has become a topic of conversation among leading real estate brokerages. On the commercial side of the industry, VR has been most apparent in the retail sector. Brands like Tommy Hilfiger

3 Ways to Grow Your Brokerage with Social Media

Despite the challenging nature of social media marketing, it’s more integral to your brokerage’s success than ever to effectively position your brokerage in the marketplace. It’s time to stop ignoring how marketing your brokerage’s services has changed; modern agents need modern marketing solutions. 1. Use Social Media to Engage With Qualified Prospects It’s easy to

Updater Client Spotlight: Mark Spain Real Estate

A real estate company doesn’t get nationally ranked by the Wall Street Journal overnight — just ask Updater client Mark Spain Real Estate! Although the Mark Spain Team became independently operated Mark Spain Real Estate only five months ago, the firm’s 20 plus years of experience has it growing at lightning speed. We sat down with

The 5 Vital Steps to Buying Real Estate Technology

So you’re tired of your agents using Google Spreadsheets, or worse, actual sheets of paper to keep track of the latest updates on their leads. Maybe you still send your email marketing through Outlook, and you know it’s time to find a platform that can handle larger lists. You’ve decided it’s time for a change,

An Open Letter from Millennials to the Real Estate Industry

Dear Residential Real Estate, I’m a millennial, but don’t call me one. Most of us hate the term because of the negative association that seems to always go along with it. I’m tired of being called entitled, soft, lazy or spoiled. I’m a first time home buyer, which means I’ve probably spent nearly a decade

REcast Episode 1: John Makarewicz, President of Mark Spain Real Estate

The first episode of REcast RES featured the President and Co-Owner of Mark Spain Real Estate, John Makarewicz. Co-host Greg Stewart (COO here at REthink) peppered John with questions covering a wide range of residential real estate technology topics. John’s team has been number one in Atlanta for over a decade, so having a chance to

How Mark Spain Real Estate Uses REthink CRM

The world of residential real estate technology seems to be growing a little more crowded every day. Some companies & technologies have been around for a decade or more, and others appear to be popping up overnight. What hasn’t changed is the CRM platform as the central hub in terms of technologies leveraged within the